Just Social Connections believes that in life we have to make a conscious decision of whether or not we want to be a sociable person or not. For some people it is a pretty simple thing to walk into a crowded room and be able to strike up a conversation with a group of people. They probably decided at a young age that they didn’t want to be left out of doing things with other people. While there are the other people who walk into that same room and post up in the corner or stroll through the crowd only nodding towards people but never making conversation. I personally grew into the first person by traveling as a military child to new places every few years. See I always had to meet new people so for me I chose it. It fascinates me that people who probably would have seen themselves as the latter person now have a medium in which to express themselves. They have found a playground to meet new people and engage in their lives or find old friends and pickup on a relationship that had once been lost. Without companies like MySpace and Facebook we may have never realized all of this was possible. Talk about your ultimate Revenge of the Nerds.
So of course there is the personal side of Social Media. Where we connect with our friends on a daily basis and share our lives and share stories with the people we choose to become friends with on these social media platforms. We can instantly share photo’s of our children with their grandparents or aunts and uncles who live thousands of miles away. We can now send a message (sounds more personal than “send an email”) to our friends about lunch plans and they will see it pop-up on their smartphones. The personal aspect of social media can also be a very tricky side of social media since we all have to remember “what we post online, stays online”. While there are numerous complaints about the privacy issue’s of Facebook and other companies about how much information they share and how little we can all control it. We continue to post pictures of ourselves and our kids at a rapid pace, meanwhile these social media platforms are ironing out the wrinkles . The questions we all have about our protection while on these social media platforms can be answered very easily. We as a people can only monitor ourselves and share what we want to share. It is up to us to protect ourselves and mind our manners.
Then there is the business or marketing side of social media. Everyday we have hundreds of ads on television or on our favorite websites pointing us to “Like” or “Follow” them on one social media platform or another. Everyday a new business finds their mark on the internet and begin exploring new ways to market their business to us the consumer. This is a very exciting medium for marketers since it is something still rather new to them and they are still finding their way through all of the choices on which they can advertise. It also gives the companies a voice to communicate with their consumers on a personal level and in turn gives the consumers a voice to be heard about their likes or dislikes of a particular company. The dislikes part can be a particularly difficult situation for a company to fix overnight. Social Media is the fastest way for word of mouth to travel. Within seconds someone can login and tell all of their friends that they had a bad experience at your establishment or with your website. While the “Likes” part can begin adding up and the business can find out what their consumers enjoy and continue that great service.
Social Media isn’t going anywhere fast except for maybe “up” anytime soon. It has engulfed our lives and and will only continue to find ways to improve itself to our likings and dislikes. Just Social Connections is a blog designed with the consumer and social media marketer in mind. We will discuss real life experience and some “not-so-real-life” situations involving social media and how it affects our day to day lives. We invite you to join us here and join in on the conversation. Here at Just Social Connections we will also discuss how you the marketer can improve your social media skills and the way you communicate with the consumer. We will provide what we consider “Our Opinion” of different social media platforms and how they can help improve you business and your personal life. Thanks for the memories ahead of time and thanks for “Being Social”.